Having a solid plan built in advance of execution dramatically increases the chances of success in any business venture or project.  Daily operational activities needed just to keep your business, division, or workgoup actively moving forward can leave you little time to step back, research, conceptualize, and document a new or changed business strategy and plan. That's where Red Umbrella Marketing can help--we offload the upfront work for you, gather the required information, and pull together a plan that can help paint the picture for where you want to go and inform your decisions.  Examples of strategy and planning projects can include: •        New product, program, or service roll-outs •        New market, product, channel investigation and definition •        Competitive analysis •        Problem investigation identifying sources and recommended resolutions of business issues          (eg. revenue is down, costs are up, channel productivity is declining, sales force          revenue/head is down, customer satisfaction is declining etc.) •        Product re-positioning •        ROI analysis •        Marketing audits The above are simply a few examples of the types of projects we handle.   Strategy and Planning Services For the various strategy and planning projects you may have, we offer the following services as part of the strategy and planning services: •        Initial meeting to discuss goals, objectives and outcomes •        On-going checkpoint interaction to assess progress and modify tactics as necessary •        Review of existing related research and plans including internal and third party information •        Any required internal or external interviews to gather data •        Based on data, formulation of hypotheses and options •        Based on options outcome, development of strategy or project plan •        Project management of internal resources/team to acquire cross-group buy-in and plan          adoption •        Presentation of final results and recommendations   Strategy and Planning Services Costs Costs for such services are highly variable and custom, depending on the type of activity and length of engagement.  Please contact Red Umbrella Marketing at inquiries@redumbrellamarketing.com to discuss your needs.